Packaging and product label design is an essential part of your brand’s visual identity. Attract new customers and build brand loyalty with Fathom Effects, available at a price point that’s accessible to brands of all sizes. Best of all, our process can integrate with your established workflow.
Easy to add
Adding motion and depth to your labels or packaging is made simple for your designers with Fathom Designer, our online authoring tool. Drop in your graphics file, assign Fathom Effects to spot colors, preview with 3D packaging mockups, and export print-ready files for production. Use your existing print partner, or let us recommend one of our certified Fathom printers.
The Fathom system is seamlessly integrated into the prepress processes designers and printers already use. Preview and share 3D models with your team.
Cost-effective
Fathom effectively replaces materials with software. Our process uses standard inks on widely available presses—you may already be using one of our qualified converters.
Fathom’s process can save hundreds of thousands of dollars compared to traditional holographic or foil printing. No lenticular materials, holographic stickers, or expensive specialty inks are required.
Sustainable
You don’t have to compromise on recyclability. Labels and packaging done with Fathom Effects are less wasteful. There are no foils or laminates that complicate recycling, no residue from toxic inks or solvents, no reams or rolls of unrecyclable materials. We can help you meet your sustainability initiatives.
Packaging development consulting
We’ve partnered with Cog, a Cincinnati-based brand packaging design, development and prototyping company specializing in creating superior consumer engagement with brands. Cog understands how to incorporate Fathom Effects, technically and artistically, into an unexpected, delightful, beautiful and realizable package. Say hello to them.
For all other questions, we’re ready to give you answers.